Persona
Profiling
Identify and analyze your persona audiences
Data-Driven
Media Planning
Programmatic Data Cloud
Semantic
Audiences
Target ID’s based on the online content
AI Media
Trading
AI driven campaigns, managed and optimized
Programmatic
Data Cloud
Technical stack for log level data processing
As of March 2021, Apple Podcasts had more than 43 million different series available for your listening pleasure. To find the best in Adtech, we did the hard work for you by compiling this list, and even selected an episode of each for you to give you their best flavor. ...
This podcast and all the Growthmakers podcasts are available on their site ...
Contextual targeting is back in vogue. Here are some best practices to can help anyone become a contextual targeting expert, no matter which ad tool they use. ...
Whenever a business rebrands, people always ask… why? The question is a simple one to answer, and in the case of KMTX even more so. Our previous brand - name, colours, logo, site, tone, attitude - doesn’t suit us anymore. It doesn’t fit. ...
We know what you're thinking. Digital advertising sucks, right? Especially for the average user. We're building the open and fair advertising ecosystem. One step at at a time, with science. ...
Advertisers waste between $15 and $45 billion each and every year. It’s about time we jump start the era of data-driven media planning. It's time to play with the cheat codes. ...
Google and Apple have taken strong positions around cookies and IDFA respectively, leading to mass freak-out across the entire ad tech ecosystem. Is the future ID-less or just less IDs? ...
Nous avons analysé de +50,000 consommateurs qui ont cherché BLACK FRIDAY + PROMOS. Téléchargez en pdf ici. ...